We're making the watch market
transparent.
Watchup is built for the people who trade watches across Asia — so a reference’s real price and a seller’s real reputation are never a guess.
Submariner Date
126610LN
HK$112,800
5.2% 7dBefore Watchup, every chat had
a different price.
The grey market runs on screenshots and word of mouth. We turned it into one live, shared source of truth.
One reference, three chats, three prices — and no way to know which was real.
A seller's reputation lived in private group chatter, not anywhere you could check.
Pricing a trade meant guesswork; so did trusting who you bought from.
HK Dealers
126610LN — HK$118,000?
12:04
Korea Rolex
126610LN — HK$105,000?
12:05
JP Trade
126610LN — HK$112,000?
12:06
Give every watch a price you can trust, and every seller a reputation you can verify.
The principles we build
into the product.
Transparency
Real prices, shown openly — no more “DM for price.”
Trust
Seller reputation you can verify, from real reviews.
Speed
The market moves daily; so does our data.
Fairness
The same price book for everyone — dealer or collector.
A small team
obsessed with the market.
We’re a small team building the price and reputation layer for the Asian watch trade. No hype — just the data dealers and collectors actually need, kept current and honest.